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October 12, 2017 at 7:37 pm #58381
I love the Operation theme. I think that’s brilliant.
Curious how you see it tying in (visually and educationally) in the course, website, teaching experience?
re: The Tagline, you are on the right track. I think it needs to be simplified a bit.
Operation HealthCaring: Training Healthcare Professionals to Pump More Heart into Patient Care
(or something like that)
Looking forward to seeing more of the subtle details flush through.
October 13, 2017 at 3:04 pm #58476@davidj – I appreciate your heartfelt feedback 😉
@bradleytmorris – Once the Operation theme hit me, the rest has been pretty obvious to me. The map for the course will be the Operation body, with each organ being its own mini-course. For instance, the ears can be the course on listening, the lungs can be the course on what to say. Something like that – I’d like to come up with some more clever names like the actual game (i.e. Adam’s Apple or Breadbasket, though I’d like to come up with something fitting my course theme). Each time someone completes each mini-course, they’ll earn a badge for that organ so it’s kind of like the opposite of Operation – instead of removing something, you’re adding it to the body. The culminating element for me, which could be fitting on many different levels, would be that instead of the nose lighting up when you hit the side with the tweezers, when a student completes a course the heart will light up or change color or grow or something like that. And instead of reaching launch summit, the goal is to achieve the HealthCaring Heart which is rich because of all the organs it can now perfuse with its power.
So the Operation-type body will be the map and will lead to the ultimate ambition for the course.
Still thinking on the tagline. I agree with the simple element. It’s challenging to do simple and also use the words “Healthcare Professionals” but I need to include that for clarity and so far nothing else more simple seems to convey the same message.
I’m going to need to visit validation swamp sometime (this weekend?) and complete the journal entry for this course. That will point me in the next direction. Although I am thinking more on that survey idea, and I’ve identified a group of women (former coworkers who have all branched out into different areas of healthcare education) that I think would be great for providing feedback. They would be my most valuable and yet least threatening group to start with, but I’m not sure what questions I’ll want to ask.
Oh! Big news. I’m now the proud owner of the domain OperationHealthCaring.com 🙂
October 13, 2017 at 3:45 pm #58481Awesome. I love the whole idea and theme.
What do you envision the lessons being like? Location? Theme? Vibe? Setting? Teaching style?
The tagline will come. I think it needs to be really simple and powerful. Approx 5 words and it’s a statement.
Something like:
OPERATION HEALTH CARING: Bringing More Heart to Health Care Professionals.October 13, 2017 at 3:49 pm #58484Operation Health Caring: Putting the Heart into Health Care
October 13, 2017 at 5:25 pm #58495BAM! Even better, Rebecca @learnandgetsmarter!
October 13, 2017 at 5:29 pm #58497@learnandgetsmarter – thanks for your input!
@bradleytmorris – aha! That format changes everything…
some ideas:
Operation HealthCaring: _____ the Hearts of Healthcare Professionals
expanding
building
improving
growing
strengthening
I’ve considered many others!
My current personal fave:
Operation HealthCaring: Challenging the Hearts of Healthcare Professionals
kind of has that same “dare to do something different” vibe…
October 13, 2017 at 6:15 pm #58510@bradleytmorris – the most incredible location would be IN THE HUMAN BODY. These are healthcare professionals so we’ve all taken anatomy classes. So inside the lungs, or a bone, or the brain. That could be really playful. It would play off the tangible aspect of the lesson, which will always relate to intangible things like emotions and values and ethics.
So The SMILE Manifesto could take place in the mouth. Eeeew – might even run into some cavities or gingivitis.
The ideal setting would of course require green screen and a designated office space. That may be a stretch right now. But I’m always willing to find creative solutions to challenges…
so I think the teaching style would be serious but playful at the same time. And I’m thinking about including guided audio practice for each mini-course – something reflective and thoughtful without being designated as meditation.
All off the top of my head right now! But coming together in thrilling ways. My heart is pumping with excitement!!!
October 13, 2017 at 6:25 pm #58518For those who enjoy movie parallels (ahem! @saramccann ) I’m thinking along the lines of the 1966 science fiction classic “Fantastic Voyage” 😀👍
October 13, 2017 at 6:32 pm #58520@laurakoller maybe you could get one of those green screen full body suits, and then create body-shaped versions of whatever structure you want. I don’t really understand how full body green screen suits work, but this would certainly seem to lend itself to using one! Super fun!
I remember when the Fantastic Voyage came out, it was a truly perspective-changing movie at that time for all of us!October 13, 2017 at 7:00 pm #58524This is cool Laura. I like it. You could do it so each course is in a different office/room.
- Mouth (Dentist office)
- Brain/Mind (control room)
- Heart (ER – or Something Awesome)
- etc…
The vibe of each video may start off as sterol, cool-feeling, like most hostpitals and then BAMMO!@laurakoller comes in and brightens it up with a lil bit of Motivation Superhero Healthcaring presto, magic and wonder………
October 14, 2017 at 8:56 am #58556@bradleytmorris – That’s an idea. Have you seen “Fantastic Voyage” (or even the Magic School Bus episode about the human body)? They actually shrink their vehicle and enter the body and travel around inside. So I think it would be cool to be “inside” the mouth or the eustachian tubes of the ear or the four chambers of the heart pumping away. I could even travel from place to place via the blood. I’d have to find images or video that I could use on green screen. Not sure I’ll be able to make that happen or not. My imagination is far more advanced then my tech capabilities!
Another tagline thought:
Operation HealthCaring: Challenging the Hearts and Heads of Healthcare Professionals
Operation HealthCaring: Challenging the Hearts and Minds of Healthcare Professionals
Operation HealthCaring: Challenging the Hearts and Brains of Healthcare Professionals
This expanded tagline would include the concept of Challenging not only our interactions and vulnerability with patients, but also the mental misconceptions that many of us follow reflexively, without question, with a fair dose of neuroscience research as evidence.
October 14, 2017 at 9:09 am #58558Maybe this one is more accurate:
Operation HealthCaring: Challenging the Hearts and Mindsets of Healthcare Professionals
I think that conveys the ambition better than any of the other options.
October 14, 2017 at 9:48 am #58561@laurakoller how about:
Operation Health Caring: Transforming the hearts and minds of health care professionals
(In thinking about your target audience, do you think that “challenging” their hearts and minds will be a positive hook to get them to sign up for the course?). You can and I am sure will challenge their hearts and minds once they are IN the course. But if it were me, I would not go out of my way to pay money to have my heart and mind CHALLENGED, by someone who is not yet a known quantity to me. I think that offering to challenge someone who has not yet had the chance to build up a strong level of trust with you (as they will once they are in the course), can feel threatening rather than inviting. “Transforming” carries implications of profound and positive change (which in itself will be challenging) but without what feels like a level of threat that would make me hesitate to sign up. If the goal is to help them become more caring, it helps to start with a somewhat softer approach,too.
October 14, 2017 at 10:02 am #58563@learnandgetsmarter – Good point.
Operation HealthCaring: Transforming the Hearts and Mindsets of Healthcare Professionals Everywhere
Operation HealthCaring: Shaping the Hearts and Mindsets of Healthcare Professionals
i like adding everywhere at the end – makes the tagline sound more complete. Not exactly true (yet!) – really only in a few specific locations and only in dialysis so far and even then not so sure anyone has been transformed. That’s why I liked the word challenging. That I can say I am doing!!!
October 14, 2017 at 10:03 am #58565Engaging? Ack! I feel like I’m so darned close!
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