New Home Forums Media & Technology Automation & Outsourcing

4 replies, 4 voices Last updated by  Andy Freist 7 years, 11 months ago
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    Andy Freist
    Mountain Guide

    Hey everyone, just wanted to share this wonderful little ebook I found that talks about the importance of automation and outsourcing.

    There’s some really great nuggets of wisdom here that anyone can apply to their business.

    Enjoy 🙂


    Jessica Antonelli

    Ooo, excited to read this.

    I’ve been getting familiar with ConvertKit and I’m loving it! It’s already making my life easer but the possibilities are so exciting…

    Thanks Andy!


    Lisa R

    Ooooh – Andy you’re timing with this is exceptional.

    Looking forward to reading. Thanks for sharing!



    Sharyn Warren

    Interesting read, Andy. And LOTS of good biz building information. Thanks for sharing this.



    Andy Freist
    Mountain Guide

    Awesome, glad you all are enjoying it.

    My two biggest takeaways, which are really just great reminders as I’ve already heard this info over and over again is:

    1. The 80/20 rule – 80% of our results come from 20% of our effort. Identify what that 20% is and do it 80% of the time. Rinse and repeat 🙂 If it can be automated, automate it. If someone can do it as good as me or better, outsource it.

    2. Every business is in the marketing business. How we communicate and package our products/services/offerings is the make-or-break variable. The 80/20 rule is directly applicable here. Success seems to be 80% marketing / 20% product. You can have a crap product yet be totally successful through marketing. You can have an amazing product, but have a total failure if you dont market correctly. Of course quality and integrity is extremely important.. but this is a good reminder in “done is better than perfect”. Its far more effective to work on our communication and marketing skills than to spin our wheels trying to make “the perfect product”.

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